Doritos is showing its support for LGBT teenagers with limited-run rainbow chips.
We partnered w/@ItGetsBetter 2 create #DoritosRainbows & inspire hope. Grab one /2016/04/win-coffee-starbucks-cup/ #BOLDANDBETTER pic.twitter.com/s5QO3ciRNQ
— Doritos (@Doritos) September 17, 2015
The move is part of Doritos’ partnership with the It Gets Better Project, an organization that encourages gay and lesbian teens.
Doritos rainbow chips, inspired by the pride flag, are available to consumers who donate ten or more dollars to the project.
Update: As of September 18 all of the Rainbow inspired Doritos have been claimed.